Program

Entrepreneurship and Small Business Management Certificate - ENS

Quinsigamond Community College

For Credit? Yes

Credential(s): Certificates, Certifications

Program Description:

The Entrepreneurship and Small Business Management Certificate focuses on the skills and knowledge needed to create or manage a small business. Student Learning Outcomes: Upon completion of the program graduates will be able to: Understand the actions taken to acquire and retain customers; produce goods and services; and measure/track financial performance. Understand the leadership skills and personal characteristics needed to succeed in starting and managing a small business. Research, develop and implement a business plan. Analyze financial statements to determine strengths or weaknesses of an existing business. Understand the basic principles of small business marketing. Demonstrate proficiency in computer applications. Communicate effectively using written, oral and nonverbal techniques, including the use of appropriate technology in the gathering and presentation of information.